Giving your book away seems like an odd way to drive sales - but it can be a highly effective marketing strategy!

Discover how Colleen Hoover launched her first novel, and what drove the success of her book sales years after they were published.

Today, we’re diving into the unique approach that led Andy Weir to become a global best-selling author, and we will consider how you can apply some of his strategies to your own book promotion and publishing actions.

How did Barry Cunningham and JK Rowling commence marketing for the global bestselling novel Harry Potter?

Advertising on Amazon!

And why you should never rely on a publisher to market your book.

The importance of your book’s cover…and finding a designer to bring it to life!

The role and value of a literary agent.